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google news

Give Me HD Video I say . . .

by Todd Lucier on September 30, 2008

Have you noticed that the worlds most popular video sharing site YouTube has increased the maximum Video Clip Upload Size to 1GB. For those of you who have been waiting to start capturing video for your tourism business in High Definition until you had somewhere to use it, the time may be right. YouTube is also testing a new video upload tool.

I know, I know, in the midst of what may be a deeply serious economic crisis does it make any sense to go out and get HD equipment, including a new computer to be able to manage the editing requirements the large HD files require?

Well, here’s hoping that in the next two weeks, Apple’s scheduled announcement includes some goodies like new faster, brighter, cheaper laptops. I know two folks in this office who are chomping at the bit to upgrade, and for HD editing, it might be time.

Apple will also (you heard it here first!) roll out a new version of Apple TV, that neat little appliance that is a computer that connects to your internet and your HD TV. It makes it super easy to sit at home and watch Youtube videos as well as download movies and TV shows to watch when you want. Now with new HD capability in uploading your Youtube videos, it might be time for Apple TV to catch on.

So we’ve got our wish list….. by the way, we’re still keen on the Flip Video camera which records up to an hour of video on its 2 GB flash memory card. Editing this type of video for your web site is super fast, and the video is clear and bright.

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Get deeper insights into google search results

by Todd Lucier on August 8, 2008

Google Insights is the search giant’s latest offer of free information on how users search. By revealing detailed data on every search term typed into Google, businesses can get very detailed information and insight into planning Internet marketing strategies.

The first time you access insights with your Google account, you might be overwhelmed with the amount of data. Here are two of the most valuable bits of search information available on the new Insights panel and how your businesse can use the information to enhance your online marketing tactics:

  1. Seasonality: The volume of searches for each keyword phrase over time.
    Use this information to plan the timing of keyword advertising campaigns.
  2. Geographic Distribution: Detailed location information on where the volume of searches by country, province, and even right down to the city level!
    Use this information to plan focused keyword advertising campaigns showcasing the benefits of your business in a regional context.

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    Track you Online Media with Google News Alerts

    February 15, 2008

    I was checking out my news subscriptions online today and noticed an article featuring Earth Rhythms – nice hit there Celes. Did you happen to see it? If you subscribe to Google News Alerts, you’ll know when news featuring your organization hits the press. It’s like having your own free clipping service. You might have, [...]

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