From the monthly archives:

February 2011

Social Media Policy Reminder
a public service announcement (TWIT video)

by Todd Lucier on February 24, 2011

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Kiosks: a great idea for a DMO living in the 90′s (TWIT Video)

by Todd Lucier on February 17, 2011

You’ve been waiting for this one. Todd shares his thoughts on providing information for travelers on touchscreens in your visitor centre.

Why touchscreen kiosks are a bad idea for your tourism region.  Send this link to your chamber of commerce, destination marketing organization or regional tourism association if they are considering investing in touchscreen kiosks.

Kiosks break down and make it inconvenient for travelers to get the information they need.
Instead, invest in:

  • providing free wifi for travelers
  • monitoring twitter and facebook and answering travellers questions.
  • making your information for travelers handheld friendly
  • answering regional visitor questions by text message!

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So your Facebook page is a person (sort of) – What does that mean to your business?

February 14, 2011

Many folks use Twitter status updates on behalf of their brand, instead of as a person. Some folks do both, engage as a person and as a business. On Facebook, Business pages have been a distinct entity, with quite limited types of engagement being possible in comparison to personal pages. Well, things have changed. If [...]

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The Peanut Butter Solution to Social Media Groups (video)

February 11, 2011

This Week in Tourism: Todd loves peanut butter, and it has a lot to do with social media. Find out why?

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What you really need in a mobile web site: This Week in Tourism (video)

February 4, 2011

Todd’s in fine form helping tourism folk understand how to better meet the needs of their handheld toting guests. It’s a phone! Makes it easy to know the most vital information to show on your mobile site doesn’t it? Get it right with the handheld version of your website by focusing on three important elements: [...]

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Why Advertise on Facebook?

February 3, 2011

Why consider advertising your tourism offering on Facebook? It’s a cost effective efficient way to boost your visibility with your ideal guest. The Travel Industry has one of the highest click through rates and one of the lowest costs per click. The opportunity for accessing the unique market segments that suit your business is high [...]

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