Facebook Fan Boxes bring Social Networking to your Site

by Todd Lucier on July 8, 2009

To say I’m excited about Facebook Fan pages would be the understatement of the year. Ever since Google extended social networking to your Web page with Google Profiles and Google Connect I’ve been waiting for Facebook’s response.

Finally, Facebook goes beyond the Walls

It’s taken a while, but by using Facebook Fan Boxes (Embeddable Facebook Pages), businesses can leverage Facebook platform in a number of ways without needing to be a code monkey.

Three Reasons to Celebrate Facebook on your Site

This new widget is a huge opportunity to: Grow your following, build credibility, and keep current!

  • Instant Opt-in: grow your opt-in audience with one-click access to becoming a Fan. Users of Facebook Fan Pages already know how easy it is to update Fans updates whenever you have something to share.
  • Credibility Plus: build credibility by showcasing your fans on your Web page
  • Keep your site Current: instantly update your Web page or blog by simply updating your Facebook status.

How to set-up Facebook Fan Boxes:

Look under your fan page for the link to your Fan Box – embeddable widget.
facebook fan box - add one to your Web site

Copy the embed code, paste into your blog or Web site
facebook fan boxes embed code

Voila, Facebook on your site.
facebook on your Web site

Summary:

Facebook Fan Boxes definitely up the ante against Google FriendConnect. The biggest enhancement Facebook brings is status. By comparison, Google’s widget offers a business card approach to networking, but without status updates (I’m sure it will come along soon). I’ve already dropped it on our blog and home page at Northern Edge Algonquin to integrate Facebook status updates and Fans into our home page. How will you use Facebook Fan Boxes to grow your business?

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{ 4 comments… read them below or add one }

todd July 30, 2009 at 9:11 pm

30 new facebook fans since we added the Facebook Fan Box to our home page 20 days ago at http://NorthernEdgeAlgonquin.com (coincidence?)

Barry Wheeler August 11, 2009 at 3:54 pm

Social networking is the future for tourism / travel sites.

Companies have to start establishing relationships with their clients in order to reap the rewards of trust within the new consumer driven environment. Gone are the days when advertising alone would influence purchases.

For a free guide on social networking and social media for tourism, visit my Social Networking and Social Media for Tourism Guide

Barry Wheeler August 13, 2009 at 1:13 am

Great post . I have started working on my facebook page, and hopefully can attract some visitors.

Mike January 18, 2010 at 11:50 pm

A good way to increase your online exposure is to build up a lasting relationship through networking. This is the most essential form of advertising

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