How to Conduct an Interview with Katie Couric

by Todd Lucier on June 29, 2009

Is this the year you focus on getting quality video interviews for your Web presence?

Katie Couric gives advice on how to be a good interviewer. The five minute video is a springboard to Google’s new Reporters Centre channel http://www.youtube.com/reporterscenter which aims to help make citizen journalism more mainstream.

The gist of Katie’s advice on How to Conduct an Interview:

  • Put people at ease.
  • Calibrate your tone.
  • Know your interview subject.
  • Go with the flow.  Be prepared to shift direction.
  • Listen well and respond authentically to responses from your subject.
  • Serve your audience and don’t get in the way of your subject sharing their story.

Got any other advice to getting great video interviews?

Links:

  • Tim Warren
    Thanks for posting this interview skills link.

    I have been doing audio interviews with tourism professionals for years, but video is a whole new exciting media I love.

    Check out my new Tour Operator Success Series - all award winners and doing well, even in a down economy. http://www.travelbusinesssucce...
  • Hey Todd, you must have been reading my mind! I've been giving interviewing some thought myself recently on my travel blog, as you meet so many interesting folk when travelling. I wrote up my top tips here

    http://www.heatheronhertravels...
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