Comments on: How to Boost Revenue 20% & climb to #1 on TripAdvisor http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/ Tips & Tools to help you make the most of the mobile and social Web Thu, 26 Jan 2012 02:23:47 -0500 hourly 1 http://wordpress.org/?v=3.0.1 By: Nick http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/comment-page-1/#comment-1882 Nick Sat, 05 Feb 2011 19:53:56 +0000 http://www.tourismkeys.ca/blog/?p=928#comment-1882 I can't emphasize enough how it important it is to encourage your customers to comment. I encounter far to many smaller places that leave their online presence - TripAdvisor, Yelp - wide open. All of a sudden they get a bad review and it stands out and will take weeks to get fresh and positive content up there. I can't emphasize enough how it important it is to encourage your customers to comment. I encounter far to many smaller places that leave their online presence – TripAdvisor, Yelp – wide open. All of a sudden they get a bad review and it stands out and will take weeks to get fresh and positive content up there.

]]> By: TripAdvisor: Now #1 Travel site on the Web — Internet Marketing for Tourism http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/comment-page-1/#comment-1402 TripAdvisor: Now #1 Travel site on the Web — Internet Marketing for Tourism Wed, 14 Jul 2010 12:06:13 +0000 http://www.tourismkeys.ca/blog/?p=928#comment-1402 [...] a quick review on how to do TripAdvisor well, with a comment from TripAdvisor head honcho Steve Kaufer confirming the [...] [...] a quick review on how to do TripAdvisor well, with a comment from TripAdvisor head honcho Steve Kaufer confirming the [...]

]]> By: Master the 4 Types of Social Web Communications — Internet Marketing for Tourism http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/comment-page-1/#comment-702 Master the 4 Types of Social Web Communications — Internet Marketing for Tourism Tue, 05 May 2009 15:13:35 +0000 http://www.tourismkeys.ca/blog/?p=928#comment-702 [...] listening - be aware of communications from guests across Web 2.0 platforms. Learn more about listening with Google Alerts. Businesses can also use Twitter Search to track the buzz about their business or region. Also listen to what folks are saying on TripAdvisor. [...] [...] listening – be aware of communications from guests across Web 2.0 platforms. Learn more about listening with Google Alerts. Businesses can also use Twitter Search to track the buzz about their business or region. Also listen to what folks are saying on TripAdvisor. [...]

]]> By: Steve Kaufer http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/comment-page-1/#comment-587 Steve Kaufer Mon, 26 Jan 2009 05:11:12 +0000 http://www.tourismkeys.ca/blog/?p=928#comment-587 It is true... word of mouth is the best form of advertising. What is described in this article is perfectly legitimate by our rules. But please, do not be tempted to write reviews yourself, or "on the behalf of satisfied guests." That will get you in trouble with us, and can lead to a message on our site warning potential customers. Also, please note that you are not allowed to offer incentives to write a review (positive or negative). Just keep it simple and friendly, as described above, and let your customers help spread the word to the millions of travelers visiting TripAdvisor every day. Sincerely, Steve Kaufer CEO, TripAdvisor It is true… word of mouth is the best form of advertising. What is described in this article is perfectly legitimate by our rules. But please, do not be tempted to write reviews yourself, or “on the behalf of satisfied guests.” That will get you in trouble with us, and can lead to a message on our site warning potential customers.

Also, please note that you are not allowed to offer incentives to write a review (positive or negative). Just keep it simple and friendly, as described above, and let your customers help spread the word to the millions of travelers visiting TripAdvisor every day.

Sincerely,
Steve Kaufer
CEO, TripAdvisor

]]> By: 120 Marketing Ideas for Hotels in 2009 | Hotel Marketing Strategies Blog http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/comment-page-1/#comment-555 120 Marketing Ideas for Hotels in 2009 | Hotel Marketing Strategies Blog Tue, 06 Jan 2009 14:57:33 +0000 http://www.tourismkeys.ca/blog/?p=928#comment-555 [...] Print a social media review request on the back of your business cards [...] [...] Print a social media review request on the back of your business cards [...]

]]> By: Josiah http://www.tourismkeys.ca/blog/2008/12/how-to-boost-revenue-20-climb-to-1-on-tripadvisor/comment-page-1/#comment-506 Josiah Thu, 11 Dec 2008 15:10:22 +0000 http://www.tourismkeys.ca/blog/?p=928#comment-506 This is so true, Todd. I tried these techniques a few months ago with a hotel I was working with, and within 20 days we had reached #1 on TripAdvisor. It's such a simple strategy, but the results are quick and tangible. Thanks for the reminder! This is so true, Todd. I tried these techniques a few months ago with a hotel I was working with, and within 20 days we had reached #1 on TripAdvisor. It’s such a simple strategy, but the results are quick and tangible. Thanks for the reminder!

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