Youtube has a new feature that makes it easy to add music or text to your video. The new services are available on the Annotation Link that is visible when you preview your videos in your account. Just a few clicks and less than a minute later and your video has been significantly upgraded.
Best of all, any changes that you make with the Annotation panel are overlaid on your video, so if you ever want to remove your changes or edit them, you can see the results right away without having to go to the trouble of uploading the video again to Youtube
How might you use this new feature to make your phone ring?
- Consider putting special offers right on the video.
- Have a contest and embed winning codes throughout your online videos, encouraging guests and prospects to engage with your brand by watching your videos.
- Overlay current dates or availability for upcoming events. Your video will keep fresh for years because you can continuously update the music or text annotation to keep it current.
- Use calls to action
- Include your phone number!
For example, this video showing how to start a fire could be used to promote an upcoming wilderness survival course.
“Mention this video when you sign up for Aug. 15-18, 2008 Wilderness Survival Course and save 15%! Call toll free: 800 953-3343″
Got any ideas on this topic? How could you use this new Youtube feature to improve your videos and grow your relationship with your ideal guests?
