Tuesday, April 24, 2007

Online Payment fears on the rise . . .

The number of consumers concerned with submitting their credit-card information online has doubled. About 9% cited this reason in Forrester's 2005 poll, and in 2006, 16% said:

"I didn't want to submit my credit-card/payment information over the Internet."

Forrester views this reason as a "red flag for all travel sellers"

"The growing fear of online identity theft presents a real and serious obstacle to continued online booking growth, as even travelers who have booked online in the past are now afraid to do so," the report reads. Report by David Wilkening

TourismClicks.com

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Wednesday, April 11, 2007

Single Travelers - not alone!

About 11% of all leisure travelers of 34.8 million adults in the US travel alone, according to the Travel Industry Association (TIA).

Typically, the solo vacationer is:

* Forty-two-years old.
* Has an annual household income of $54,000.
* Has completed college (38%).
* Has a professional or managerial occupation (26%).
* Is unmarried.

A survey of 100 AAA travel counselors and their counterparts in Canada, the CAA, found 27% reported increases in the number of trips booked by single travelers.

"There are nearly 90 million single people in the US, and this is clearly a market that the travel industry has been focused on in the past few years" said AAA's vice president of travel, Sandra Hughes.

People between the ages of 18 to 35 comprise the largest group (35%) of solo travelers, according to the TIA.

The next largest group is 35 to 49 year olds (27%), followed by 50 to 64-year-olds (26%) and 65+ (12%).

Source: TravelMole.